Head of Sales, Conferences & Events Andrew Swanston, together with Executive Director James Rees, journeyed across the pond to reconnect with colleagues at the business event held in Las Vegas.
Speaking during the event, Andrew explained how the show floor had been the setting for exciting business opportunities, adding: “We had a great day yesterday. A client we have been building a relationship with for over 10 years chose IMEX America as the place to confirm a 6,000 delegate event for an international medical association in 2022 - the show was the ideal opportunity to meet face to face and sign the deal.”
IMEX America is regarded as one of the most important trade shows for the meetings industry in the North American market. It is seen as a key event for meeting and events professional - from new venues in major cities across the world to the latest event tech providers.